About Us

Passionate. Creative. Strategic. Intuitive. Innovative.

Words which describe us, our industry, and hopefully you as well.

Brand Counsel, LLC was launched to bridge the gap between brand creative, brand strategy, and intellectual property expertise.

Brand Counsel’s Brand Continuum ™ process encompasses every aspect of your brand: Creative, Strategic, and Legal. None of our work is done in a vacuum. Our process is solid, yet flexible, and our creativity and innovation are key elements. We’re not bounce-off-the-wall, and we’re not boring management consultants married to a process model. We listen, investigate, understand, analyze – and create amazing brands which resonate with your target audiences.

Jeff A. Gregory CEO, Chief Brand Strategist

Jeff Gregory has spent over twenty years in brands, branding, and strategy.

Experience

BellSouth – Sales and new product development
Addison Whitney – Consultant
Brand Institute – Managing Director, Boston Office
ePlaced.com – Director, Marketing & Brand Strategy
The Brand Consultancy – Director, New Business Development & Strategy
Marconi Consulting – Managing Partner

Education

Harvard Business School – Marketing of Innovative Technologies – 2007
University of North Carolina at Charlotte – B.S. Business Administration, Marketing
Emory University – Brand Management in the 21st Century
University of North Carolina at Chapel Hill – New Product Development

Memberships

MIT Enterprise Forum – Cambridge, Massachusetts Chapter
Council for Entrepreneurial Development – Raleigh, NC
American Marketing Association
INTA – International Trademark Association
Product Development Management Association

Contact Us

Contact us for an immediate consultation.
Click Here

Thought Leadership

Our latest thinking on the world of brands and branding.
Learn More